Event Day Schedule

We look forward to coming together to walk to end breast cancer with you on Sunday, September 28, 2025! 

7:30 a.m. | On-site registration opens
Don’t forget to pick up your commemorative Komen Wrap for the Opening Ceremony.

7:30 am | Event site opens
Explore our four pillar zones (Research, Care, Community and Action), visit the “We Remember” tent, meet our valued sponsors and more.

8:45 am | Survivors and those living with metastatic breast cancer meet at Hope Village.
This is when we’ll get ready for the Opening Ceremony.

While in Hope Village make sure you grab a postcard on ShareForCures, Komen’s breast cancer research registry focused on finding the cures for breast cancer. Learn how you can accelerate discoveries, make an impact, and be a catalyst for change!

9:00 am | Opening Ceremony
Honor survivors, those currently in treatment and those living with metastatic breast cancer as they walk down the Pathway of Hope; celebrate our top fundraisers; and listen to inspiring stories of resilience.

9:15 am | Walk begins
Gather your team and get ready to walk!

10:00 am - 12:00 pm | Post-Walk Celebration
Enjoy music, snacks and activities as we celebrate your success.

Activities for Survivors & Those Living with MBC

Hope Village Celebration | 7:30 - 10:00 a.m.

RAIN OR SHINE — we’ll be at the lakefront showing breast cancer who’s boss! This event is a celebration of the strength and resilience of survivors and all people living with metastatic breast cancer. You’ll find Hope Village at the Johnsonville Brat Stage inside Henry Maier Festival Park’s Northgate. To help you get ready, here’s everything you need to know:

• Enjoy breakfast provided by Bartolotta Restaurants
• Pick up your goodie bag sponsored by City of Hope
• Try out and take home Wisconsin Ford Dealers special support seat belt for post mastectomy patients
• Get airbrush tattoos from Purple Sea
• Relax with hot coffee from Valentine Roasters and cold beverages from Pepsi
• Visit the Hope Village Market with great services, gifts, and information just for you

Parade of Hope

• 8:50 a.m. — Survivors & those living with metastatic breast cancer begin gathering just south of Hope Village.
• The Parade of Hope will begin right after the Opening Ceremony starts (around 9:03 a.m.). Look for Komen staff and volunteers with signs to guide you.
• This is a powerful and emotional moment — thousands will cheer for YOU.

Crossing the Finish Line

When you cross the finish line, get ready to be celebrated! Survivors and those living with metastatic breast cancer will receive a special pink rose from Welke’s House of Roses, presented by the Milwaukee Fire Department.

Where to Go & When

• 7:30 a.m. — Welcome!
  Pick up your Walk Wrap, explore the Komen Pillar tents (Research, Care, Community, Action), visit the “We Remember” tent, meet our valued sponsors, snap photos, enjoy the Kid’s Zone (giant slide + obstacle course), add a message to the Mosaic Board, meet a unicorn, check out top fundraiser posters, climb into the giant pink chair, and more!
• 8:40 a.m. — Pre-Walk Fun
  Gather in front of the Walk Stage for special performances and a fantastic warmup!
• 9:00 a.m. — Opening Ceremony
  Don’t miss this inspiring program. The Parade of Hope will happen any moment!
• 9:15 a.m. — Let’s Walk!
  Head out around Summerfest and through beautiful Lake Shore State Park. Enjoy entertainment and community along the way, then cross the finish line arch. Look out for Nikki’s inflatable costume surprise, hug a firefighter, grab a snack at the food court, visit more sponsor booths, and dance it out at the post-walk party with DJ, Retired Milwaukee Firefighter, Bill Code!

ShareForCures
Grab a ShareForCures postcard in Hope Village and dive into the groundbreaking world of Komen’s ShareForCures, a research registry focused only on finding the cures for breast cancer. Be part of something extraordinary and empower the fight against breast cancer. Your participation accelerates discoveries, making a real impact on lives. Don't miss this chance to be a catalyst for change!

Your Event T-shirt

All registered breast cancer survivors and those living with metastatic breast cancer will receive a special event shirt to recognize your special place in our event. To guarantee your shirt arrives in time for you to wear it on event morning, you must register by Sunday, August 31, 2025 at 11:59 p.m. CT.

Activities for Top Fundraisers & Teams

Susan G. Komen’s work would not be possible without our fundraisers. It is our honor to recognize those fundraisers who go above and beyond with their efforts and support – our Top Individuals and Top Teams. 

Top Fundraisers – Individuals who raise $1,000+

On event morning, follow the Top Fundraiser signs to the area reserved just for you! You’ll be gifted a special Top Fundraiser item to help you stand apart from the crowd, and we invite you to pop in and enjoy complimentary snacks and drinks provided by generous local partners. 

Your Walk T-shirt

All top fundraisers will earn this year’s commemorative event shirt. To guarantee your shirt arrives in time for you to wear it on Walk morning, you must have raised your first $100 by Sunday, August 31, 2025 at 11:59 p.m. CT.

Top Teams – Teams who raise $2,500+

Every team that raises $2,500 or more will receive a tent and table in our Top Teams area. We encourage our top teams to bring snacks, drinks and items to share with team members.

Local FAQs

See below for answers to your questions specific to the 2025 Komen San Antonio MORE THAN PINK Walk. For general questions, please visit the General Walk FAQs page.

Local T-Shirt Details

We are now mailing all shirts for $100+ fundraisers, survivors and those living with metastatic breast cancer. In order to receive your shirt in time for Walk day*, you must register and/or fundraise $100+ by Sunday, September 21, 2025. Survivors and those living with metastatic breast cancer who register, and participants who raise $100, after Sunday, September 21, 2025 will receive your shirt(s) by mail after the event. The final cut-off date for participants to raise $100 and receive a shirt is Sunday, November 16, 2025.

*Shirts are being mailed via USPS. As with any shipping provider, delays may occur.

Please note: there will be no t-shirts available for pick up either pre-event or on event day. Thank you for your commitment to Susan G. Komen and our efforts to simplify our t-shirt process.

How long is the Walk?

The 2025 Komen San Antonio MORE THAN PINK Walk will be 2 miles in length, or you may choose to walk our shorter 1 mile route.
Click here for a route map.

Getting to the Event and Parking

Free parking for all participants is located at Henry Maier Festival Park. A detailed parking map will be coming soon.

Download parking map and instructions

Download event site map

Are strollers allowed at the event?

Yes! We encourage participants of all ages to join us on event day!

Can I bring my dog(s) to the event?

Yes! Dogs are allowed to join us on the course and in the event area. Please keep your pet(s) leashed at all times for the safety of your pet and other event participants.

What is the deadline for fundraising?

All donations on your behalf will be credited to your fundraising total and will be eligible for fundraising incentives. To receive a Fundraising T-shirt, you must raise $100 by Sunday, November 16, 2025 at 11:59 p.m. CT.

2025 Komen Legends

Ready to make your fundraising legendary? Participants who raise $2,500 or more for any 2025 MORE THAN PINK Walk, including the 2025 Komen Wisconsin MORE THAN PINK Walk, 2025 Race for the Cure, or 2025 3-Day will be recognized as members of the 2025 Komen Legends Club. Once you become a Legend, you’ll receive exclusive benefits, including a commemorative lapel pin. Additional information will be emailed to participants as they approach $2,500 in fundraising. We look forward to welcoming our Legends to the Club this year! Important Promotional Details

Local Fundraising Challenges

All Komen WI Team Captains are part of the new Team Captain Ribbon Challenge. where they earn ‘Ribbons’ for team building, donating, fundraising — and encouraging their teammates to do the same. Ribbons earned then turn into rewards for the captains and their team members.

The Ribbon Challenge goes from now through October 27. Aim your sites on Walk day then keep the momentum going through Breast Cancer Awareness Month.

Learn all about the Team Captain Ribbon Challenge HERE and see how to earn ribbons and how to win rewards! Be sure to check back often new rewards will be added all the way through the month of October.

Team Captains — learn all about this challenge and support your team!

Team Members — learn all about this challenge and support your captain!

Our Leadership

The 2025 Komen Wisconsin MORE THAN PINK Walk is honored to work with these dedicated community leaders who volunteer their time in support of Komen’s mission to end breast cancer forever.

A special thank you to our 2024 Event Honorary Chair and Executive Leadership Team